At Greenfly, we empower the world's biggest sports leagues, teams, athletes, and entertainment brands to engage their audiences through authentic digital content. Our software platform and deep expertise transforms how organizations collect, organize, and distribute short-form media at scale—bridging the gap between real-world moments and digital channels and creating tremendous value to stakeholders across our customers' ecosystems. From the NBA to Major League Baseball, from entertainment studios to global sponsors, our partners rely on Greenfly to fuel their content strategies and deepen fan and audience relationships.

We are seeking a passionate, strategic, and operationally-minded Vice President of Finance to lead Greenfly's financial strategy, planning, and operations through our next phase. The role will be particularly focused on TAM expansion, driving new business models, and creating scaled and sustainable growth across the organization. This executive will be a key member of the leadership team, reporting to the company's Chief Operating Officer, and will serve as a thought partner on corporate strategy, international expansion, capital planning, and operational efficiency. The VP of Finance will provide oversight and execution of global finance activities across budgeting, strategic planning, business analysis, M&A, investor relations, management reporting, accounting, tax, risk management, compliance, cash flow management, and decision support for Greenfly. In this role, you will work with senior leadership to continuously drive the business and improve growth and profitability through a process of financial planning, analysis and risk management.

This is a highly visible role with exposure to the greatest sports, media, and brand organizations in the world that demands both strategic vision and a hands-on leadership style. The Vice President of Finance will work to drive and enhance our company values:

Define the Future: We don't just participate in the industry—we shape it
Collaborate to Elevate: We work with strategic partners to solve some of the industry's biggest challenges
For the Fans: At Greenfly, fans are the heart of everything we do
Build Boldly, Deliver Thoughtfully: Excellence is non-negotiable. We prioritize frictionless experiences and intuitive design

What You'll Do

Strategic Leadership

Provide financial insight and strategic recommendations to the CEO, Board, and executive team
Lead the company's financial planning, budgeting, and forecasting processes
Work with Revenue Operations to expand and track key SaaS metrics (e.g., ARR, gross margin, CAC, CLTV, net retention)
Manage corporate development initiatives, including fundraising, M&A, and partnerships

Financial Operations & Controls

Oversee day-to-day accounting, cash flow management, and financial reporting as well as direct the preparation, review and presentation of monthly financial results to executive management
Ensure GAAP compliance and lead external audits
Build scalable processes and systems for a growing business, including ERP and billing infrastructure
Lead and execute the development of the annual budget, provide monthly forecasting adjustments and support non-finance leaders with budget requirements

International & Compliance

Oversee tax, legal entity exploration and structure, and compliance across multiple international markets
Work with outside advisors to create and optimize transfer pricing, currency exposure, and local payroll/tax processes, as needed
Structure and manage joint ventures and other strategic partnerships that require reporting, compliance, etc

Cross-Functional Partnership

Collaborate closely with Sales, Customer Success, and Product to support pricing, forecasting, and strategic decision-making
Model and test new go-to-market initiatives and revenue models with a focus on creating new value for customers and for Greenfly
Serve as a key voice in commercial negotiations, vendor assessments, and resource planning

Team & Culture

Hire, mentor, and develop a high-performing finance and accounting team
Foster a culture of ownership, accountability, and continuous improvement

Requirements

What We're Looking For

10+ years of finance leadership, with at least 3-5 years in a senior finance role at a SaaS or other recurring revenue model-based company
Experience managing US and international financial operations and compliance
Experience driving and supporting new business models, building them to create scalable growth
Strong command of SaaS metrics, financial modeling, and board/investor reporting
Resilient, hard-working, hands-on, and determined self-starter and problem solver. Exhibit an intellectual curiosity and learn quickly
Displays leadership courage and composure under pressure and has the ability to multi-task and meet aggressive deadlines; and to work under pressure analytically and systematically
Ability to work cross-functionally with all levels of the organization
Track record of developing people through supervision and mentoring
Project management experience and attention to detail
A hands-on, roll-up-your-sleeves attitude combined with executive-level communication skills

Bonus Points For

Background in private equity, sports, media, or entertainment
Fundraising, M&A, or exit process experience
Familiarity with tools like Rillet, QuickBooks, Salesforce, Looker, etc
MBA or CPA preferred

Benefits

Full medical, dental, and vision coverage
Stock options
Flexible time off and remote-friendly culture
Top-of-the-line Apple equipment and home office support
A team that actually cares about each other, our craft, and our customers

We're Building an Inclusive Culture

At Greenfly, we know that diverse teams build better products and better cultures. We welcome candidates of all backgrounds, experiences, identities, and abilities. If you're excited about this role but your experience doesn't perfectly align, we still encourage you to apply.

Greenfly

Latest Jobs

VP, Finance